Co-opportunity

Book: Co-opportunity: Join Up for a Sustainable, Resilient, Prosperous World, by John Grant (March, Wiley), 2009

Description

"The bestselling author of The Green Marketing Manifesto "shows how we, when we join forces through co-operative initiatives, can really make changes and work towards a better future. John uses cases and examples from around the world, from social networks to social ventures, Carrot Mobbing to the Carbon Disclosure Project, to show how a move to greater co-operation via what he calls Co-operative Networks can be a way forwards for all of us to increase the common well-being. Arguing that a climate for change can be created by engaging rather than alienating people, John also demonstrates ways of ‘relocating dreams’ to allow us to reassess our desires and priorities." (http://shareable.net/blog/six-books-in-2010)