Feral Trade Cafe

Description

By Marc Garrett, Ruth Catlow:

"We will end this essay by describing an early project developed as part of this programme, Feral Trade Café [20] by Kate Rich, an exhibition that was also a working café. Feral Trade Café served food and drink traded over social networks for 8 weeks in the Summer of 2009 and exhibited a retrospective display of Feral Trade goods alongside ingredient transit maps, video, bespoke food packaging and other artifacts from the Feral Trade network. Since 2003 participants in the project (usually travelling artists and curators) have acted as couriers, carrying edible produce around the world with them on trips they are taking anyway and delivering them to depots (friends' and colleagues' flats or workplaces), mostly independent art venues in Europe and North America. Rich has crafted a database through which couriers can log their journeys, tracking the details of sources, shipping and handling for all groceries in the network 'with a micro-attention usually paid to ingredient listings' (Catlow 2009). This database [21] is at the heart of the artwork, with special attention given to the day to day challenges and obstacles met in its distribution – tracking the on-the-fly street level tactics employed, out of necessity, by a distribution network with no staff, vehicles, storage facilities or business plan.

'Courier Report FER-1491 DISPATCHED: 13/05/09 DELIVERED: 15/05/09 - ali jones spent a few hours trying to start a car using various techniques. eventually got it moving with a push start with the help of a stranger who was leaving behind a night of print-making.convoyed to cube where friend took parcel in her van while i parked dubious car at garage for fixing.' [21] (Feral Trade Courier, 2009)

Feral Trade Café exhibition at HTTP Gallery by Kate Rich, June - August 2009

The café stocked and served a selection of Feral Trade products from a menu including coffee from El Salvador, hot chocolate from Mexico and sweets from Montenegro, as well as locally sourced bread, cake, vegetables and herbs. Diverse diners - local residents and long-distance lorry drivers (from Poland and Germany) - were served their food along with waybills (drawing information from the database) documenting the socially facilitated transit of goods to their plate.

The invitation to the exhibition promised visitors a convivial setting from which to “contemplate broader changes to our climate and economies, where conventional supply chains (for food delivery and cultural funding) could go belly up.” The café provided a local trading station and depot for the Feral Trade network, and a meeting place for local community food activists for research and discussion. It's worth noting that a year later a Government Spending Review announced a cut of nearly 30% to the Arts Council of England's budget. (BBC News 2010) Two years later global food prices were up by over 40% and set to rise another 30% in the next 10 years. (Neate 2011). A number of small new projects continue to develop from meetings between the gallery community and local community activist groups working on sustainability issues.

The materials and methods employed by this artwork, that is also a functioning café, are diverse and non-standard. The café is not scaleable and generates no jobs or surplus, let alone profit. It may build 'social capital', what Bordieu defines as a form of capital 'made up of social obligations ('connections') which is convertible in certain conditions into economic capital and may be institutionalised in the form of a title of nobility.' (Bordieu1986) However, it is uncertain whether this will apply to Rich as any 'nobility' she might acquire is undermined by her purposeful maintenance of the project's ambiguous status as an artistic project.

For this essay we present Feral Trade Café alongside Bauwens' proposal for alternative P2P infrastructures.

We propose that while the work is not a design, formula or practical, alternative business model (either for an artwork or a café) for mass adoption, it can be considered an ecological system for 'mass diffusion of intellect' (Bauwens 2005). Interaction with the project engages participants in different ways of sensing, operating and valuing the world. It is a most inefficient way of trading.

The work poses strange questions as it oscillates between artwork (sensual, expressive, rhetorical) and catering (utilitarian, literally nourishing) and to consider the meaning of our lives and vocations in local communities and a functional future society. 'Understanding that prosperity consists in part in our capabilities to participate in the life of society demands that attention is paid to the underlying human and social resources required for this task.' (Jackson 2009: 182) Feral Trade focuses our attention on the truly pleasurable aspects of social exchange that are lost in our quest for affluence. 'Creating resilient social communities is particularly important in the face of economic shocks.[...] The strength of a community can make the difference between disaster and triumph in the face of economic collapse.' (Jackson 2009: 182)

Feral Trade is both art and a lived, alternative co-created system for trading and serving food that refuses commercial exploitation, contributes meaning and strengthens bonds across an existing community. A distinctive, memorable and sensual way for people to interact, to socialise and savour the socio-political ingredients of a meal eaten while discussing strategies for avoiding ethical discomfort. Most powerfully, it is a lived critique and reinvention of a fundamental aspect of everyday life (feeding ourselves) through the subtle tactics of manipulation and play (by its many participants).

It is our contention that by engaging with these kinds of projects, the artists, viewers and participants involved become less efficient users and consumers of given informational and material domains as they turn their efforts to new playful forms of exchange. These projects make real decentralised, growth-resistant infrastructures in which alternative worlds start to be articulated and produced as participants share and exchange new knowledge and subjective experiences provoked by the work." (http://www.furtherfield.org/features/articles/diwo-do-it-others-%E2%80%93-no-ecology-without-social-ecology)