Glocalization

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Description

From the Wikipedia:

"Glocalisation (or glocalization) is a portmanteau of globalization and localization. By definition, the term “glocal” refers to the individual, group, division, unit, organisation, and community which is willing and is able to “think globally and act locally.” The term has been used to show the human capacity to bridge scales (from local to global) and to help overcome meso-scale, bounded, "little-box" thinking. The term 'glocals' is often used to describe a new social class: expat managers who travel often and switch homes often, and are therefore both global and local." (http://en.wikipedia.org/wiki/Glocalisation)


More Information

  1. Glocalized Networks