Fuzzyness
the Fuzzy Tail thesis asks: Are our selves and our social roles becoming fuzzy?
Description
David Armano:
"The Fuzzy Tail is my way of saying "we won't become the blacksmiths of our time". It's about pushing past the commodity—the end product or service which can be outsourced. It's about putting aside egos, getting out of silos and mixing it up with each other—I mean really mixing it up. Planners who think like designers—designers who obsess about business—information architects who write—writers who act like strategists—project managers who can direct creative and creative directors who are willing to let them. People who are willing to let others play in their sandbox." (http://darmano.typepad.com/logic_emotion/2007/07/the-fuzzy-tail.html)
Presentation at http://www.slideshare.net/darmano/the-fuzzy-tail